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ERDEM x H&M and Baz Luhrmann

ERDEM x H&M and Baz Luhrmann

I am so happy that H&M has finally reached Iceland and I have been waiting for the ERDEM collection and its on its way. Baz Luhrmann recently created a short story in collaboration with the ERDEM line called “The secret life of flowers”, a love story that I for one wish that could have been made a feature. Have a good day people and please follow us on Instagram @reykjavikfashion. xx


Maintaining Silver Gray Hair !

Maintaining Silver Gray Hair !

I have been sporting different hair colors for the past year. It all started by me going from going completely pink to gray to pink back to being gray again. I find it extremely important to use good hair products especially when you mess with your hair so much. I often get compliments on my hair – probably because people like the look but might be too scared to try it out.  I was a bit skeptical at first and I felt it might be too hard to maintain but after trying it out I can promise you that it is much easier than it seems. All you need are the rights products to suit your hair type and color and you are good to go.  I decided to list my favorite products that I use.                                                       Most of these products are available at sapan.is   Happy weekend everyone – and make sure to follow us on Instagram @reykjavikfashion 


Icelandic power women featured in vouge!!

Icelandic power women featured in vouge!!

During my morning fashion surf across the world wide web I came across an article on vouge.com A fasinating read about strong Icelandic women and their favourite places in Iceland. The first one that caught my eye was Glowie a former Reykjavik Fashion and Design cover girl. Here is what she had to say:   Glowie, musician, Her spot: The beach close to Viðey harbor, where she often comes with her boyfriend (pictured). “One of our first dates we came here. It’s a special place for us and very romantic. I live near here as well.” There are also frequent daily ferries to Viðey island, which feels like going back in time. Music notes: “The music industry is really different here in Iceland. It’s kind of a mixture of straight pop and more left-side indie music. I grew up around a family who was all in music and I listened to everything from gospel choirs to Outkast and Craig David. That made me who I am—my style and my sound. It’s a mixture of hip-hop, R&B, and Icelandic influences.” Look: “I’ve always been unafraid to be different. I look for things that no one else here is wearing. I shop a lot of vintage stores. I only wear retro Buffalo platform shoes now. I love the ’90s—that’s my favorite style decade. When I was younger, people would say I was a mixture of Rihanna and Beyoncé. But I don’t want to be the next anybody. I want to be the first Glowie.” My Reykjavik: “The fresh air, the clean water, the language. When I’m in London talking to people in English all day, I miss just speaking Icelandic. The architecture is really different here, too. You definitely want to explore all the new buildings downtown by the water and also the…


Happy Reykjavik Gay Pride 2017

Happy Reykjavik Gay Pride 2017

One of my favorite events of the year in Gay Pride. I love the festivities, color and overall how everyone is so happy to come together and celebrate love and respect for each other. Reykjavik Pride brings thousands of people together and it lasts for little under a week. The parade starts today at 2PM from Hverfisgata by Ingólfsstræti to Hljómskálagarður Park. See you there 🙂    


Interior: A glimpse of Stockholm

Interior: A glimpse of Stockholm

At Sturegatan in Stockholm you will find this amazingly beautiful flat for sale. I am a total sucker for Scandinavian interior, everything seems to be so clean, crisp and bright. I love the use of windows in this flat especially the one that separates the bedroom and the bathroom. I will let the pictures speak for themselves. For more info look here.   Make sure to follow us on Instagram: Reykjavikfashion Hope you are having a great week 🙂


Beauty: Want to get the Summer Glow?

Beauty: Want to get the Summer Glow?

I have been waiting for the summer to start here in Iceland but it seems like this country only has three seasons: winter,spring and fall. We have been lucky in the last week though with a few sunny days but I haven´t had any success in getting that that sun-kissed look. My skin is really pale and takes forever getting any color. I also have a sun allergy so I have to be extra careful in the sun anyway. Now with the Tradesmen’s Weekend (Verslunarmanna helgi) coming up, and many of us are going out camping – we need something to boost our natural glow – don´t you think !?! I had been wanting to try out the Marc Inbane products and last week I was lucky enough to get my hands on the products. I must admit I was a little bit vary because I have tried self tanner before and I almost always end up either looking like an orange or with spots or streaks all over – not a sexy look 🙂 I wanted to tell you my method when using Marc Inbane: I start by using the Black Exfoliate scrub, this is key!!!  The scrub removes all dead skin and is deeply hydrating, which helps your the spray tan last longer and get more even. I recommend this scrub even if you are not planning to do the spray tan. My skin feels more even, smooth and hydrated but it tends to get very dry especially after a bath or shower. Now for the spray tan part: Start by shaking the bottle, some people prefer spraying on to the glove first and then apply to the skin but I prefer spraying onto the skin and even out by using the glove. The glove is also great to…


OPI x Iceland

OPI x Iceland

OPI is launching their new line tomorrow and guess what… this time around they are focusing on Iceland and the colors of Icelandic nature.  The line is sporting some pretty cool shades – my personal favorite is OPI One Heckla Of A Color! (its actually Hekla but I guess they put the c in to help with the pronunciation). Check it out !!!     If you want to want to know more be sure to check out their facebook page!! Make sure to follow us on Instagram: Reykjavikfashion!!  


Join us - Slutwalk 2017

Join us – Slutwalk 2017

The Slut Walk will be held for the seventh time tomorrow with over a thousand people participating in solidarity for victims of sexual assault.  The slut walk is an international movement where the main goal is to call for an end of rape culture, victim blaming and slut shaming. Some people dress “slutty” for this walk , others wear statement t-shirts. The point is that you should be able to dress however you want – whenever you want!! Nobody wants to be raped, no one is asking for it – however you choose to dress is not an invitation to be assaulted in any way.  I urge for everyone to take part in this important movement support this cause and stand by the victims by showing zero tolerance towards slut shaming and sexual abuse. The Slut Walk starts at 14.00 pm going from Hallgrímskirkja down to Skólavörðustígur towards Austurvöllur. I hope to see you there marching in your sluttiest outfit ( or whatever you fancy wearing ) !! Follow us on Instagram: Reykjavikfashion #Druslugangan #hofumhatt


Marshall and Me

Marshall and Me

My parents invited me for lunch the other day at The Marshall House. The building at Grandi hosts the art gallery Kling & Bang , The Modern art museum, a restaurant and of course the fantastic workshop and exhibition space with works by Ólafur Elíasson. I took a few photos, I will let the pictures speak for themselves.     I will be doing a post about the roadtrip I took to the Westfjords soon so stay tuned !! Follow us on Instagram: Reykjavikfashion 


My camping packing list

My camping packing list

I am going on a four day camping trip ending with a country wedding in the Westfjords. I have been looking forward to it all summer and that is partly because I haven’t really had the chance to explore the Westfjords and partly because this will be my first country wedding. I have been thinking about what to pack for the trip all week, unfortunately the Icelandic weather isn’t that predictable so you have to be prepared for any weather. I thought I would share with you a few of the things that I am bringing with me on the trip. Inflatable airbed: Sekkur.is Backpack: Hrím Sunnies: Lindex Hat: Lindex Dress: Geysir Water Bottle: Hrím Poncho: Icewear Rainboots: Geysir I will keep you in the loop on Instagram: Reykjavikfashion so keep an eye out. I will write a post about the trip when we get back next week 🙂 Have a good one lovelies !!


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